Campaign Marketing Specialist – São Paulo – São Paulo

Swapcard is the leading AI-powered event platform designed to drive revenue growth and foster meaningful connections at in-person and hybrid events. We recognize the importance of teamwork in successful events; that’s why Swapcard is fueled by a team of innovators who are passionate about helping organizers build future-proof events.

Our Vision

At Swapcard, we believe in the power of meaningful connections. This belief fuels our commitment to pioneering çağdaş solutions that empower organizers to create engaging event experiences.

Guided by our commitment to excellence and collaboration, we aim to redefine the landscape of event technology, setting new standards for engagement, accessibility, and impact.

Our Beliefs

At Swapcard, diversity is at the core of our success. With 42 nationalities represented among our 180+ team members, we champion diversity as a catalyst for creativity, collaboration, and unparalleled innovation.
We believe that by embracing a multitude of backgrounds, cultures, and viewpoints, we can truly understand and cater to the needs of our global community of event organizers and participants.

Our full remote opportunities empower our team to thrive, no matter where they are in the world, fostering a culture of flexibility and inclusion.

The Role
Content Creation:
Develop content for Swapcard’s campaigns in several short formats and channels, such as emails, landing pages, webinar scripts/slides, and social media posts.
Campaign Execution:

Support the ideation and implementation of multi-touch and multi-channel Account-based campaigns, focusing on continuous improvement.

Team Collaboration: Work closely with all pazarlama team members, including content, product pazarlama, design, and events.
Cross-functional Collaboration: Partner with teams across the organization to promote campaign adoption, particularly with the sales department.

Webinar Coordination: Oversee webinar production, including content planning, speaker sourcing, training, setup, and execution.

What are we looking for?

Experience:

1. 5 years in B2B pazarlama.

Language Skills: Impeccable English proficiency, with excellent spelling, grammar, and verbal communication skills.
Get things done mindset:
Action-biased, with the initiative and ability to gather resources needed to execute tasks and projects efficiently and effectively.
Project Management:
Strong project and time management skills to handle multiple campaign elements, from creation to coordination and follow-up, while adhering to deadlines.
Storytelling & Copywriting:

Proven experience as a business copywriter with an adaptable tone, capable of creating engaging, structured content for emails, landing pages, and social media.

Analytical Skills: Strong critical thinking and analytical skills to assess content performance across channels and optimize as needed.
Tech-savvy: A willingness to learn new platforms, with basic troubleshooting skills during live production and engagement tactics.
A positive attitude: Hunger for personal and professional growth, curiosity, and a desire to expand your skill set.

Background: A degree in pazarlama, journalism, or related field.

Bonus Skills
Industry Experience: Experience with SaaS business, the event industry, or event technology.
ABM Experience:

Previous experience with Account-Based Pazarlama (ABM), working experience with Salesforce, Hubspot, Outreach, SalesLoft, Gong, Notion, and/or Slack.

AI Tools: Experience with AI-generation tools, including familiarity with prompting and editing outputs.

Swapcard’s Interview process

Our thorough interview process aims to identify exceptional talent to advance our mission while offering you a chance to explore your career potential at Swapcard.
Screening Interview with a recruiter from our people team.
A remote exercise to demonstrate and assess your skills.
Manager review with your future reporting manager.
Leadership review with one of our department leaders.
Reference check conducted by our people team.
Offer.
Equal Opportunity

Swapcard is committed to upholding equal employment practices and making merit-based employment decisions. We welcome individuals from all backgrounds, abilities, and experiences to apply, regardless of race, nationality, religion, sexual orientation, gender identity, pregnancy status, age, marital status, and status as a veteran.

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